At the races

TV News Teams Dominate Facebook Live Videocasts

Facebook Live, the video service that allows anyone to broadcast live video to their followers, was introduced this week on the social media giant.

Facebook research indicates that a large percentage of the videocasts are from TV news teams updating what they had for breakfast, how their dog is doing after a bad accident and teasing the nightly newscast.

“We tease the news so viewers know which stories we are working on for the nightly newscast,” one news director said.

Asked why he just didn’t give the news on Facebook since they were already live with viewers, the news director begged off due to a breaking story.