Why Those in the Know Predict Kombucha is the Next Big Thing

Looking for a healthy drink that tastes good? Kombucha, sort of a cross between a probiotic and sweetened tea, is being touted by experts as the hottest drink on the market. Here’s why.

Kombucha greeting

Those in the know greet each other heartily with the Kombucha greeting: “Bucha!” It can mean “hello,” “goodbye,” “to your health” or “I think I saw your wife kissing the meat man at Kroger’s last night.”

Kombucha lifestyle

This is more than a drink. It’s a complete way of life with branded surfboards, puka shell necklaces, Chinese henna tattos and Tarot cards with various tea flavors on the back. “Ooooo, the blackberry card. I see you in the future waving from your Bentley at the kid who beat you in high school.”

Kombucha bar

Not happy with your Kombucha, or need a recommendation from a pro based on your likes and dislikes? Saddle up to our own “genius” bar, where expert Kombucha consultants will take care of your problem and send you off with free samples and an invitation to the Kombucha World Congress meeting in Oahu later this year.